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Why We Love it
The Self-Care Planner was designed with the belief that our lives include more than what's on a schedule or to-do list. It’s an all-in-one tool for mindfully planning your day while making time for self-care. Plus, Simple Self is one of the few stationary companies supporting US-based printers and manufacturers. Every Simple Self product is 100% made in Los Angeles, California at an FSC certified printer using responsibly sourced and sustainable materials.

Meet The Founder
Marylyn Davis always wanted to work for herself and a brand to call her own.”I think that desire comes from wanting freedom, creative control, and flexibility in how I spend my time every day,” says the founder of the L.A.-based stationery brand. “Feeling passionate about what I am working on is something that is really important to me. It’s so true that when you love what you’re doing, it doesn’t feel like work.”
Davis started her company in 2019 with her first product, the Self-Care Planner. She started posting on Instagram, and quickly started to see sales. But her big moment came when she got an email from a buyer from Nordstrom who was interested in carrying her brand at the department store. “As you can imagine, I was completely blown away. It turns out the buyer discovered my brand as she was browsing Instagram. That was a huge confidence boost for me early on and I still feel so lucky.”
