Top 5 Best Makeup Brands 2024

By GirlBoss Team | February 10, 2024

Makeup is a staple in many people’s daily routine, whether it’s to enhance their natural features or create a bold, dramatic look. With so many makeup brands on the market, it can be overwhelming to choose the right one. That’s why we’ve spent hours researching and testing various makeup brands to identify the best ones.

When it comes to choosing the best makeup brands, there are a few critical things to consider. Firstly, it’s essential to choose a brand that offers a wide range of shades to cater to different skin tones and undertones. Secondly, the quality of the ingredients used in the makeup products is crucial to ensure that they are safe for use on the skin. Lastly, the longevity and staying power of the makeup are also essential factors to consider.

We’ve tested and reviewed ten of the best makeup brands in the market to help you make an informed decision. From high-end luxury brands to affordable drugstore options, we’ve got you covered. So, whether you’re looking for a natural everyday look or a glamorous evening look, we’ve got the best makeup brands for you.

Best Makeup Brands

We’ve scoured the beauty industry to bring you our top picks for the best makeup brands out there. From drugstore staples to luxury favorites, these brands have earned their place in our makeup bags for their quality formulas, diverse shade ranges, and innovative products. Whether you’re a makeup novice or a seasoned pro, these brands offer something for everyone. So without further ado, here are our top picks for the best makeup brands on the market.

NYX PROFESSIONAL MAKEUP Butter Gloss, Non-Sticky Lip Gloss – Pack Of 3 (Angel Food Cake, Creme Brulee, Madeleine)

If you’re looking for a non-sticky lip gloss that provides sheer to medium coverage, then NYX PROFESSIONAL MAKEUP Butter Gloss is the one for you.

Pros

The buttery soft and silky smooth texture of the gloss is perfect for kissable lips.
The product is cruelty-free and certified by PETA.
The brand offers a wide variety of lip products, including lipstick, lip gloss, lip cream, lip liner, and butter gloss.

Cons

The gloss may feel slightly sticky if applied in large amounts.
The shades may not suit all skin tones.
The product may not be long-lasting for some users.

NYX PROFESSIONAL MAKEUP Butter Gloss is perfect for those who want to achieve a natural, glossy look without the stickiness. The product is available in a pack of three shades – Angel Food Cake, Creme Brulee, and Madeleine.

The gloss glides on smoothly and feels moisturizing on the lips. It provides sheer to medium coverage, making it perfect for everyday wear. The gloss is also non-sticky, which is a major plus point.

The brand is also cruelty-free, which means that you can use the product without worrying about animal testing. The brand also offers a wide variety of lip products, making it a go-to brand for all your lip needs.

However, the gloss may feel slightly sticky if applied in large amounts. The shades may also not suit all skin tones, so it’s important to choose the shade that suits you best. Additionally, the product may not be long-lasting for some users, so you may need to reapply it throughout the day.

Overall, if you’re looking for a non-sticky lip gloss that provides sheer to medium coverage, NYX PROFESSIONAL MAKEUP Butter Gloss is a great option. It’s perfect for achieving a natural, glossy look and is cruelty-free.

CLINIQUE Superbalanced™ Makeup Foundation Alabaster 1 Fl Oz (Pack of 1) alabaster

If you’re looking for a foundation that will provide you with a natural, seamless look and is suitable for combination skin, CLINIQUE Superbalanced™ Makeup Foundation is a great option.

Pros

Moisturizes and absorbs excess oil where needed
Minimizes the appearance of fine lines
Special pigments do not react with water or sweat to ensure color stays in place

Cons

Limited shade range
Can be a bit expensive
May not provide full coverage for severe acne or blemishes

This foundation is easy to apply with your fingers and provides a dewy finish. It contains anti-irritants and antioxidants, making it a good choice for those with sensitive skin. The foundation also helps balance combination skin by moisturizing and absorbing excess oil where needed.

CLINIQUE Superbalanced™ Makeup Foundation has a lightweight formula that feels comfortable on the skin and provides medium coverage. The foundation blends seamlessly into your skin, giving you a natural look. The special pigments in the formula do not react with water or sweat, ensuring that the color stays in place all day long.

One downside of this foundation is that the shade range is limited, so it may be difficult to find a perfect match for your skin tone. Additionally, it can be a bit expensive compared to other drugstore brands. Finally, if you have severe acne or blemishes, this foundation may not provide full coverage.

Overall, if you’re looking for a foundation that will provide you with a natural, seamless look and is suitable for combination skin, CLINIQUE Superbalanced™ Makeup Foundation is a great option. It’s easy to apply, feels comfortable on the skin, and provides medium coverage.

NYX PROFESSIONAL MAKEUP Fat Oil Lip Drip

If you’re looking for a non-sticky, hydrating lip gloss that delivers up to 12 hours of shine and protection, NYX PROFESSIONAL MAKEUP Fat Oil Lip Drip is a great choice.

Pros

Infused with vegan squalane and rich in shine
Comes in eight universally flattering shades
Hydrates and soothes dry lips

Cons

Some shades may not match the color description
Can be sticky if too much product is applied
May need to reapply after eating or drinking

We’ve been using the NYX PROFESSIONAL MAKEUP Fat Oil Lip Drip in the 02 Missed Call shade, and we’re impressed with its hydration and shine. The lip gloss is not sticky and has a pleasant scent. It’s perfect for wearing alone for a soft hint of color or layering over your favorite lip product for added intensity.

The lip gloss comes in eight universally flattering shades that complement a wide range of makeup looks. However, some shades may not match the color description, so it’s best to swatch before purchasing.

We recommend exfoliating your lips with the #ThisIsEverything Lip Scrub lip treatment before applying the lip gloss to help soothe and hydrate dry lips.

Overall, NYX PROFESSIONAL MAKEUP Fat Oil Lip Drip is a great choice for those looking for a hydrating and non-sticky lip gloss that delivers shine and protection.

e.l.f. Power Grip Primer

If you’re looking for a face primer that grips your makeup and gives you a soft-focus effect, the e.l.f. Power Grip Primer is a great option.

Pros

The gel-based formula grips your makeup, ensuring that it stays in place all day long.
The primer gives your skin a soft-focus effect, making it look smoother and more even.
The formula is enriched with hydrating ingredients like hyaluronic acid, which helps to plump up your skin and keep it moisturized.

Cons

The primer can be a bit sticky when you first apply it, so you need to work quickly to blend it in.
Some users have reported that the primer can cause breakouts, especially if you have sensitive skin.
The primer may not be suitable for those with very oily skin, as it can add extra shine to your complexion.

We’ve been using the e.l.f. Power Grip Primer for a few weeks now, and we’re really impressed with how well it works. The gel-based formula is easy to apply, and it really does grip your makeup, keeping it in place all day long. We also love the soft-focus effect that the primer gives our skin, making it look smoother and more even.

One thing to keep in mind is that the primer can be a bit sticky when you first apply it, so you need to work quickly to blend it in. We’ve also noticed that it can add a bit of extra shine to our skin, which may not be ideal for those with very oily complexions.

Overall, we think the e.l.f. Power Grip Primer is a great option for anyone looking for a primer that grips their makeup and gives them a smooth, even complexion. Just be sure to patch test it first if you have sensitive skin.

YBUETE All in One Makeup Set

If you’re looking for a complete makeup set that won’t break the bank, the YBUETE All in One Makeup Set might be worth considering.

Pros

The set includes all the basic beauty essentials and makeup tools you need to create a full face of makeup.
The cosmetics are made with natural and gentle ingredients, making them hypoallergenic and safe for sensitive skin.
The makeup is waterproof and smudge-proof, ensuring your look lasts all day long.

Cons

While the set is a great value, some reviewers note that the quality of the cosmetics is not as high as more expensive brands.
The shades included in the set may not work for everyone’s skin tone.
The packaging is not as high-quality as more expensive makeup sets.

The YBUETE All in One Makeup Set is a great option for those on a budget who are looking for a complete makeup set. The set includes everything you need to create a full face of makeup, from eyeshadow and lipstick to foundation and mascara. Plus, the cosmetics are made with natural and gentle ingredients, making them safe for sensitive skin.

One of the biggest pros of this makeup set is that it is waterproof and smudge-proof. This means that your makeup will stay put all day long, even if you’re sweating or if it starts to rain. Additionally, the set includes a variety of shades and styles, allowing you to create different makeup looks for different occasions.

However, it’s important to note that the quality of the cosmetics may not be as high as more expensive brands. Some reviewers note that the eyeshadows are not as pigmented as they would like, and that the lipstick can be a bit drying. Additionally, the shades included in the set may not work for everyone’s skin tone.

Overall, if you’re looking for a complete makeup set that won’t break the bank, the YBUETE All in One Makeup Set is definitely worth considering. While the quality of the cosmetics may not be as high as more expensive brands, the set is a great value and includes everything you need to create a full face of makeup.

Buying Guide

When it comes to choosing the best makeup brand, there are a few factors to consider. We’ve put together a guide to help you make an informed decision.

Ingredients

One of the most important factors to consider when choosing makeup is the ingredients. Look for brands that use high-quality, safe and natural ingredients. Avoid products that contain chemicals that can irritate your skin or cause allergic reactions.

Coverage

The level of coverage you need depends on your skin type and the occasion. For everyday wear, a light to medium coverage foundation is usually sufficient. However, for special occasions or photoshoots, you may want a full coverage foundation. Make sure to choose a brand that offers a range of coverage options.

Shade Range

It’s important to find a brand that offers a wide range of shades to ensure you find a perfect match for your skin tone. Look for brands that offer shades for all skin tones, including those with warm, cool, and neutral undertones.

Longevity

Nobody wants to constantly reapply their makeup throughout the day. Look for brands that offer long-lasting formulas that won’t fade or smudge easily. This is especially important for products like lipstick and eyeliners.

Price

Price is always a consideration when choosing makeup brands. While there are many high-end brands that offer excellent quality, there are also many affordable options that provide great results. Look for brands that fit within your budget and offer good value for money.

By considering these factors, you can find the best makeup brand for your needs. Remember, everyone’s skin is different, so what works for one person may not work for another. It’s always a good idea to do your research and read reviews before making your final decision.

Frequently Asked Questions

What are the leading high-end makeup brands currently?

There are several high-end makeup brands that are currently dominating the market. Some of the most popular brands include Chanel, Dior, Yves Saint Laurent, Tom Ford, and Guerlain. These brands are known for their luxurious packaging, high-quality ingredients, and long-lasting formulas.

Which makeup brands are known for their compatibility with sensitive skin?

Sensitive skin can be difficult to manage when it comes to makeup. However, there are several brands that cater specifically to sensitive skin types. Some of the most popular brands include Clinique, La Roche-Posay, Bioderma, and Avène. These brands use gentle ingredients and avoid harsh chemicals that can irritate sensitive skin.

What are the most popular makeup brands in the USA?

The United States has a thriving makeup industry, with several popular brands that are loved by consumers. Some of the most popular brands include MAC Cosmetics, Maybelline, L’Oreal, Covergirl, and Revlon. These brands offer a wide range of products at affordable prices, making them accessible to a broad audience.

Which brands are considered the top international makeup brands?

The makeup industry is global, with several international brands that are widely recognized for their quality and innovation. Some of the top international makeup brands include NARS, Charlotte Tilbury, Huda Beauty, Fenty Beauty, and Pat McGrath Labs. These brands have gained a global following for their unique products and bold color palettes.

What are the names of the top-rated makeup products?

The makeup industry is constantly evolving, with new products being released all the time. However, there are several products that have stood the test of time and are considered top-rated by consumers. Some of these products include the NARS Radiant Creamy Concealer, Charlotte Tilbury Pillow Talk Lipstick, Huda Beauty Desert Dusk Eyeshadow Palette, Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation, and Pat McGrath Labs Mothership VII Eyeshadow Palette.

Which makeup brand is recognized as the most successful globally?

The makeup industry is highly competitive, with several brands vying for the top spot. However, one brand that has consistently been recognized as the most successful globally is MAC Cosmetics. MAC has a loyal following of consumers who love their high-quality products and innovative formulas. The brand has also gained a reputation for its inclusivity, offering a wide range of shades for all skin tones.

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