6 Women-Founded Shops To Support On Small Business Saturday

6 Women-Founded Shops To Support On Small Business Saturday

If you needed another excuse to support women-owned companies, Small Business Saturday is your golden opportunity! At Girlboss, we’re all about helping women entrepreneurs build their brands and get the word out. So, we wanted to introduce you to some Girlboss members who do everything from design swimwear to provide monthly succulent boxes—all so you can get to know them and give your support on Small Biz Saturday.

So, on November 30 (or whenever you feel like supporting small business owners!), give your $$ to women entrepreneurs who totally deserve your support. Get to know some of our favs below.


This NYC-based swimwear company was designed for the eco-friendly minimalist. Each purchase donates $0.10 to support zero waste in oceans, sustainable business for coastal communities, and women’s development. They also use fabric that is 100% regenerated from post-consumer materials, like fish nets, as well as plastic-free packaging.

Coco & Seed

Naturally, sustainability is a cornerstone of this woman-owned garden goods store. You can shop everything from indoor herb garden kits to biodegradable self-watering planters, knowing that your purchase will be shipped in compostable packaging. Gift yourself or your green-thumbed friend something eco-conscious.

Femme Rose Beauty

BFFs Nia Brown and Skylar Green founded Femme Rose Beauty in 2019, with the intention of helping women find their confidence and celebrate their own unique beauty. Lashes are their thing, and each of their falsie sets is made from 100% cruelty-free milk, that last for a full 25 wears! If you’re obsessed with wearing long, luxe lashes, why not buy yours from women who really know what they’re talking about?

The Prickly Pear

Mona Bahraini has loved plants since she was a kid growing up in Arizona, so opening up a succulent and cactus shop was a no-brainer. Sign up for her month subscription service (think Birchbox), and get ready for new plants and green products every month.


Adolophine Lukabu Sheeley is from the Democratic Republic of Congo, and founded Adolophine around the idea of paying tribute to African design and bridging cultural gaps. She works with a team of artisans who create products using methods that have been passed down through generations. In addition to contributing to economic stability in communities across the continent, Adolophine also alongside with organizations including schools, women’s co-ops, and other charities that support the health of underserved communities.

Lala Letter

Bella Gonzalez founded her planner biz in 2017, and ever since, her mission has been to champion goal-setting and make productivity equal parts positive and fun. Every year, Gonzalez chooses a new charitable organization to donate a portion of her profits to, and this year she’s zeroed in on various women’s equality efforts and entrepreneurship funds to give back to. What’s more, the 2020 designs are inspired by female trailblazers throughout history such as Muriel Siebert and Coco Chanel.